Hi loyal reader, Rogue Mammoth is back. I know you’re excited. We are excited that we have one fan. (We can prove it, we have the web statistics….) Thanks for the loyal support.

Now that the formalities are out of the way and the epic news of our return has settled, I want to perform a test. You see, recently, a now-famous internet meme occurred in which thousands of people searched for “facebook login” only to arrive at a blog post describing a future plan for AOL to merge your AIM chat lists with your facebook contacts. Sounds like no big deal, right? Well, as you may or may not have heard, the people were… not too bright, shall we say, and left comments on the post asking where facebook was…

Thousands of people did this.

Thousands of people, after at least a decade of high-speed internet being commonplace in most cities in America, still don’t know the difference between the address bar and a google search. Yes, it would seem thousands of people are apparently fucking retarded.

For those of you who want to see the original site, you can find it here. Just scroll down to the comments to see what the fuss is about.

In any event, in a sad and lowly attempt to boost our web-traffic and maybe earn some readers in our triumphant return to the world of the interwebz, as I previously stated, I am writing this post as a test. A test to see just how many people will arrive at our site through the use of the keywords “Facebook Login” as the tags on the post. I have no doubt that it will bring in at least a couple hundred extra hits, but being as we had almost zero traffic due to non-updates in the weeks before this post, it should be easy to gauge just how effective these keywords are.

I can’t help but wonder if Jaron Lanier is dead-on in the Q&A on his new book, “You Are Not A Gadget: A Manifesto” when he describes how the internet has “devalued intellectual achievement.” I’ve had my own questions regarding this in the past when I’ve wondered aloud to myself and others about whether or not the internet is helping or hurting society as a whole, but Jaron phrases things much better than I do after 5-6 beers, which is typically when I have that conversation… Anyway, I just find it interesting that (seemingly) the current generation of students that have really, for all intents and purposes, grown up with the internet (children who are currently 12-17 years old) seem to know how to do nothing more than click on youtube videos and dumb themselves down. I mean, what do you expect in a world where one of the most watched (or is he THE most-watched) people on youtube is “Fred.” (Seriously, people can watch these whole videos? 30 seconds of it makes me want to claw my own eyes out so I have something to stuff in my ears to muffle the death knell that is his voice. And yes, I realize by linking to him just now I’ve created even more web-traffic for him, but if you’re reading this and HAVEN’T heard of him, I think an example is most certainly a necessity.)

That said, stay tuned for the results of what is tentatively being called the “fafebook experiment.”

It’s good to be back,